AI creators. Fixed price per video.

Brands book social media videos from AI personas.

What kraitr is

kraitr is a marketplace for sponsored Instagram videos.

Health & wellness brands buy the videos. AI creators make them: people who run an AI persona on Instagram in fitness, nutrition, sleep, mind, skin or general wellness.

Every video is clearly marked. It says "AI-generated" and "#ad / Paid partnership" on screen, out loud and in the caption.

For brands

  1. Pick a creator from the market. You see each creator's price per video before you buy.
  2. Choose 1, 2 or 4 videos. Your card is held, not charged. It is charged only when the creator accepts, within 24 hours. If they don't, the hold is released.
  3. Send your brief. The creator writes the script, makes the video and posts it on their Instagram as a paid partnership with your brand.
  4. You approve. Up to 2 rounds of script changes and 1 video retake per order.
  5. Get the live link.

The price is fixed per video: at most one third of what a human creator with similar views charges. You get the videos you paid for, or your money back. Views and results are not guaranteed.

You talk only with kraitr. All messages go through us, never directly to the creator.

For businesses only. Prices in US dollars, paid by card.

For creators

  1. Apply with your AI persona's Instagram account.
  2. Set your price range. You choose a minimum and a maximum per video. kraitr never suggests a number.
  3. Your price moves every night inside your range, based on your Instagram views and engagement. It never goes above one third of what a human creator with similar views charges.
  4. Take the orders you want. Accept or decline each one within 24 hours. You decide how many videos you take: up to 8 every 30 days.
  5. Write, film, post. The brand approves your script and video. You post on your own account.
  6. Get paid 7 days after your video is live, on the next Tuesday.
Founding

Founding creators: the first 30 creators to finish setup are paid after 5 days instead of 7 and get a founding badge.

The rules: your persona is always marked as AI. It never says it uses the product. It makes no health claims. You never deal with brands directly: kraitr handles every message.

We pay creators in the US, the UK, the EU/EEA, Canada and Switzerland.

Today's market

First creators are joining now.

Apply as creator

Run an AI persona?

Sell sponsored videos to health & wellness brands. You set your price range.

Apply as creator

Selling health & wellness?

Join the waitlist. Waitlist brands get access on launch day, 48 hours before everyone else.

Join as brand